generate revenue  like never before with  the expert ecommerce PPC agency

PPC advertising is the single fastest strategy to grow leads and sales FAST! However, it can be hard to make profitable due to the high level of competition online. That’s why, we, being the best ecommerce PPC agency in Kolkata, don’t just optimize your PPC campaigns; we build high-converting landing pages to optimize your conversion rate and skyrocket profits from your PPC advertising.

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What Do We Do In a Nutshell

Our Google Shopping campaign optimization service focuses on improving the ROI of your shopping campaigns by using intelligent item ID bidding and thoughtful data analysis.

Formerly known as Google Product Listing Ads (PLA’s), the Google Shopping campaigns are the best way to expose your physical and digital products to customers who are actively searching for them. Google Shopping ads are the most effective and profitable form of ecommerce advertising, with clicks on Google Shopping ads increasing 170% year over year.

Being an expert eCommerce PPC agency in Kolkata we recommend Google ads as they are extremely profitable for most of our clients.

Search engine marketing is hard.

Dealing with Google Shopping Ads, Google Merchant Center, and “product feeds” are even harder.

Why?

Because unlike other PPC channels, Google Shopping campaigns run on complex data files that make ROAS feel like a maze of platforms, spreadsheets, and jargon.

Maybe you’ve run search ads without getting the results you wanted. (Maybe you don’t know what good results should look like.)

Maybe you’re just busy running your business and want a partner you can trust.

Why Our Clients Trust Us to Help Them Grow …

Under Spending On Google Shopping

Two-thirds of all paid clicks on Google go to product listing ads (PLAs) — also known as Google Shopping Ads or Smart Shopping Campaigns.

Unfortunately, most search budgets dramatically underspend on this prime and high-intent ad space. Worse, rather than optimize your product feed to display key buying triggers, data gets abandoned to its default setting.

If you’re not spending >60% your budget on Shopping campaigns, then we can unleash Google Shopping as a new customer engine.

Over Spending On Branded Search

Numbers can lie. Real numbers. Even ROAS numbers.

We see it all the time. Branded search ads are pivotal to an overall SEM strategy. But over budgeting leads to truncated results that look great on agency reports … but terrible on your business’ P&Ls.

If you’re currently spending more than 10% on Branded Search, we can dramatically improve your account’s efficiency.

Our Approach To Google Shopping Campaign Management

Business Intelligence

Before we can even start structuring your campaigns, we need to understand your business. We’ll take the time to research your industry, understand your competitive landscape and develop an understanding of your product catalog. We’ll focus on learning which of your products generate the highest margins, what your break even return on ad spend is, and which products and product categories are most important for you to promote.

Shopping Feed Analysis

Every Google Shopping campaign relies on a product feed that runs through Google Merchant Center before AdWords can show any ads. A properly formatted and optimized product feed is integral to the long term success of your campaigns. We’ll take over the management and optimization of your product feed, plugging your feed into third party partners of ours who specialize exclusively in optimizing product feeds of any size and complexity.

Product Segmentation

Unlike Google Search campaigns, Google Shopping ads don’t use keywords to target your ads. Because Google uses the information in your product feed to determine which query to show an ad for, it’s important to setup your feed in a way that allows you to bid the right dollar amount for each search query. That’s precisely why we use precise product segmentation in your feed – to allow us to bid aggressively on products more likely to sell and bid more conservatively on lower value items less likely to convert at a higher lifetime customer value.
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Ongoing Optimizations

Optimizing your Google Shopping campaigns on an ongoing basis is the value our team ads month over month. The data your campaigns generate is invaluable, and we use all of it to your advantage. Optimizations include product segmentation, product feed optimization, restructuring campaigns, using priority settings to customize query-level bids and collaborating with you to find new ideas to increase the lifetime value of your customers.

You can expect from us—

Conversion Tracking

Without conversion tracking set up properly, every optimization would be a guess. With poor checkout systems or worst UX, e-commerce conversion tracking can be complicated. We have excellent experience in conversion tracking. This is best for suited E-commerce websites.

Remarketing Setup

Remarketing is a powerful advertising tool that allows you to show ads to your previous website visitors when they’re browsing other websites like blogs, news sites and social media sites like Facebook, Twitter, Instagram, YouTube and LinkedIn.

Many of our clients see extraordinary returns on their remarketing campaigns, bringing qualified traffic back to their site to complete the conversion goal they want their visitors to take.

Our team will install and configure all applicable remarketing tags, as well as manage the remarketing audience creation and segmentation

REPORTING

We don’t hide anything from you. If we run a campaign for you, then this is your data and your money, and you own it. We believe in transparency. Our team will  give you regular reports too.

Regular Strategy Meetings

Your input and feedback is crucial to the long term success of your ad campaigns.

You’re team and our team will communicate regularly to review performance and to discuss our strategies and ideas for improving your campaigns.

Of course, the lines of communication are always open, but we like to schedule these calls to make sure not too much time goes by without our teams collaborating.

Up to 15x More Leads With Conversion Rate Optimization Science

 We’ll show you how to double, even triple the number of leads and sales you get without spending more on advertising.

WHAT MOST GOOGLE ADS AGENCIES WON’T TELL YOU

Getting PPC to be profitable can be hard work if you don’t have the know-how or experience. If you have set up your campaign yourself, to dip your toe in the water and give Google AdWords a go, it’s likely you are bidding on irrelevant and costly keywords – that is simply burning your budget quicker than a crop fire! Or, if you have a PPC agency running it for you – it’s likely they are simply focusing on clicks and traffic. 

However, you can’t take those to the bank. Where we’re different is we focus on conversions and revenue. Our strategy is to create a standalone, high-converting landing page to send your PPC traffic to. Using direct-response copywriting and design to ensure this hard-working landing page is generating you as many leads and sales as possible.

Google Shopping & Digital Marketing Strategy

⏱ Account management can begin immediately

🗓 2-month initial contract

STARTER PPC PACKAGE

Monthly ad budget upto ₹50K ($1000)

Fee: Contact for a low price

Campaign Types

1. Search Campaign

2. Call only campaign

3. Display campaign

4. Dynamic Search campaign

5. Shopping campaign

6. Remarketing  campaign

7. Youtube campaign

Ads setup

1. Google Ads Se

2. Call only campaign

3. Display campaign

4. Dynamic Search campaign

5. Shopping campaign

6. Remarketing  campaign

7. Youtube campaign

ProGrowth Hack® best digital marketing agency in kolkata
ProGrowth Hack® best digital marketing agency in kolkata

Do not stay behind!

Every big idea starts with a small step forward.

We Will Eat Your Competitors Alive

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